Artists of all disciplines looking to deepen their knowledge in areas of funding, marketing, financial management and more can take advantage of 10 workshops being offered Jan. 18 through March 16 at CSPS Hall in Cedar Rapids.
Designed to be useful to artists in all disciplines — visual, performing and literary arts — the workshops are designed to work together or stand alone. Artists can take the whole course or only those workshops that suit them best.
The core curriculum developed and taught by Minneapolis’ Springboard for the Arts is called “The Work of Art: Business Skills for Artists.” Tuition is $15 per workshop, or $120 for all 10. Space is limited, so register early.
Workshop topics include career planning, marketing, legal considerations, time management, recordkeeping, pricing work and more.
“The sessions reflect many years of experience with and feedback from working artists,” Legion Arts executive director F. John Herbert said. “Springboard has a national reputation for its work in career development for artists. These workshops have been presented to artists throughout the Midwest.”
Legion Arts is the artist-run non-profit that owns and programs CSPS Hall, 1103 Third St. SE, Cedar Rapids. CSPS recently underwent a $7 million renovation/restoration that opened up more space for services to artists, including an arts incubator and a new gallery for area artists.
Support of area artists has been a core mission of Legion Arts from the beginning, with programs, conferences, grants, etc. “Now with our expanded and renovated facility, and a growing concentration of artists in and around New Bohemia neighborhood, we have the opportunity to expand that support,” Herbert added. “As we move into 2013, Legion Arts will be rolling out exciting new services to area artists and arts groups.” In addition to the workshops and arts incubator, these include fiscal sponsorships, an artists’ health fair and an artist relief fund.
To register for Work of Art, visit www.legionarts.org or call 319-364-1580. CSPS is located at 1103 Third St. SE, Cedar Rapids.
The workshops will be offered over three weekends: January 18-19, February 22-23 and March 15-16, 2012; times and details listed below.
Career Planning for Artists (Friday, Jan. 18, 3:00 – 5:30 pm)
Learn how to define your goals, identify strategies for achieving your objectives and develop your career path.
Time Management for Creative People (Saturday, Jan. 19, 10:00 am – 12:30 pm)
Approaches for getting control of your day, creating work time and reaching your artistic goals.
Your Promotional Toolkit (Saturday, Jan. 19, 1:30 – 4:00 pm)
Focuses on promotional materials: your business card, artist statement, artistic résumé and portfolio.
Marketing for Artists (Friday, Feb. 22, 3:00 – 5:30 pm)
Devoted to identifying the right audience for your artistic output, positioning yourself, and developing marketing strategies and a marketing plan geared for that audience.
Legal Considerations for Artists (Saturday, Feb. 23, 10:00 am – 12:30 pm)
Centers on information about copyrights and contract basics regarding selling and licensing your work, as well as getting into business.
Recordkeeping and Financial Management for Artists (Saturday, Feb. 23, 1:30 – 4:00 pm)
How does your actual income compare with your desired income? Learn how Budgets and Cash Flow Statements help you plan for profit.
Simple Business Plans for Artists (Friday, March 15, 12:00 – 2:30 pm)
Explains how to prepare a simple business plan, in arts-friendly language.
Pricing Your Work: Getting Paid for What You Do (Friday, March 15, 3:00 – 5:30 pm)
While many artists excel at the design and production of their work, they feel far less confident when it comes to deciding what the price should be. In this workshop we discuss what to consider as you ‘do the math’ both for people who are producing products and for those providing services.
Funding Your Work (Saturday, March 16, 10:00 am – 12:30 pm)
We’ll discuss the value of multiple income streams. We’ll cover research and application preparation techniques for grants, fellowships, scholarships, and residency programs available to individual artists.
Social Media for Artists (Saturday, March 16, 1:30 – 4:00 pm)
This crash course in social media will equip you with a better understanding of the what, how and why of online tools for marketing your work.
